Everywhere you go, you
see them—people tapping away at their smartphones and tablets.
Indeed, what was once a pipe dream is now a reality: computers that
fit in the palm of your hands, giving you access to information
anytime, anywhere.
A huge part of
smartphones’ and tablets’ convenience are apps, bite-sized
applications that people launch with a tap of the finger. According
to the Google Think Country data sheet, more than 70% of Australians
use apps on a daily basis. With such a large audience, it’s not
surprising that many businesses have launched their own mobile apps.
Doing so offers many important benefits, such as:
It’s Faster
Online users are not a
patient bunch, which is why mobile apps are such a boon. With apps,
information is stored within the application, so you don’t have to
download them as you would when visiting a business’ website.
Branding, Branding,
Branding
Aside from their
convenience, apps are also useful for branding purposes. Think of it
this way: if people are on their smartphones all the time, wouldn’t
you want visibility on their device via an app?
Easier to Use
Experienced app
developers custom-tailor mobile apps for maximum usability on tablets
and smartphones. Whether a consumer wants to browse through your
products or make a purchase, all they have to do is pinch, flick and
swipe to accomplish this.
0 comments:
Post a Comment