Monday 15 June 2015


How do you measure if a mobile app is successful or not? Success, in this instance, goes beyond the number of downloads or reviews you get from it. It’s also bigger than the lack of errors or bugs reported about the system. You need to ensure that the app runs smoothly across all the platforms and devices where it was meant to be used. You need to evaluate it based on factors that make the software popular and (or otherwise) amongst consumers. More importantly, you need to work closely with professional app developers in Perth so you can constantly check if the app is still contributing to your brand’s bottom line.
http://viperonline.com.au/how-app-developers-in-perth-ensure-that-your-app-fulfils-its-purpose/

Saturday 13 June 2015


In a recent study commissioned by Tourism Australia, visitors ranked the country second amongst the 15 major markets known for fine wine and dining experiences. Other contenders for the top spot include France, Italy, and the U.S. There’s a lot you can do, however, to help boost Australia’s reputation as a prime epicurean destination, and that is by encouraging more people who have never been to Australia to visit the country. One way to get them to visit is to earn stellar reviews of your restaurant, so more people will associate Australia with great cuisine and superior hospitality. Those reviews and ratings will, in turn, serve as strong online marketing tools for your businesses. There’s not much better advertising, after all, than the kind where consumers praise your brand, your product and/or service offerings, and your impeccable customer service.
http://viperonline.com.au/perth-seo-5-restaurant-marketing-ideas-to-get-more-stellar-reviews/

Thursday 11 June 2015


New apps seemingly pop up every second. Virtually every business category has one, from multinational firms to neighbourhood shops. Whatever need you envision, “there’s an app for that”, so goes the popular saying. If your business has yet to catch on to this trend, chances are you’re already lagging seriously behind in the digital race. Last 28 April saw the InformationWeek Conference happen in Las Vegas, with a fantastic array of guests and panellists from the industry. In one panel discussion, Andi Mann, VP of products, strategy, and marketing at CA Technologies, offered this insight: "Every business is becoming a software business," he said. What Mann actually means is that if you don’t have your own app, targeted success may be harder to come by.
http://viperonline.com.au/perth-app-developers-ask-does-your-business-have-its-own-app-yet/

Tuesday 9 June 2015


To ensure a website’s authenticity and reliability, Google regularly comes up with algorithms called “spiders” that “crawl” and evaluate webpages for indicators that confirm whether or not a site provides value to users. Search engine optimisation, in a nutshell, is all about making sure these spiders are happy with what they see. Otherwise, you can expect your site’s rankings to plummet; Google might even ban it altogether. The challenge lies in the fact that SEO is not a one-time deal; you need to keep up with Google’s updates if you don’t want your SEO methods rendered obsolete. That’s why help from a professional Perth SEO company is often a necessary part of the process.
http://viperonline.com.au/perth-seo-practices-three-aspects-of-seo-that-warrant-full-attention/

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