Why Responsive Website Design is the Way to Go

These days, you can see a lot of people playing around with their smartphones and tablets on the street. These tech-loving individuals aren’t just playing the latest popular game or watching the latest episode of their favourite TV show, because most are actually surfing the Internet on the little screens of their mobile devices. This is where responsive website design comes in. Responsive web design is what web designers call having a website designed to handle multiple screen and platform sizes. Essentially, it means your website would...

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How iPhone Apps are Developed

Ever wondered how those fun, useful, and sometimes cheeky mobile applications are created? Developers all over the world are churning out hundreds of apps virtually every day, and one might wonder how it is done. Fortunately for you, here’s a generalized and simplified rundown of the process: Step One: task assessment. Commercially affiliated developers are usually given a design brief to serve as their main guide, including a technical summary of what the app should do and how it should function. This is the developer’s “homework stage”, where...

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3 Timely Reasons Why Your Company Needs SEO

Times are changing fast and companies that fail to keep in step with the latest changes and innovations will surely be left behind by the competition. In the complex world of advertising, Search Engine Optimisation (SEO) has become one of the most powerful tools being used today. In fact, companies that choose to stick solely on traditional methods tend to lag behind, especially in terms of maximising their profitability. If you’re a business owner, here are three good reasons to employ SEO in your marketing efforts: Lesser expenses...

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Keys to an Efficient Mobile Website

Mobile web marketing is the order of the day. In fact, it has always been since the rise of the smartphone. Unfortunately, many business owners still fail to grasp the importance of going mobile, but if you’re among those who see a mobile-friendly website as a chance to reach more potential clients, here are a few neat tricks you should know and apply on your mobile website: Simple Don’t overload your site with content. Always remember that while it might be counterintuitive on a financial standpoint, filling up every possible space with...

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